Case Study: 2U / edX

We worked with 2U/edX on a study entitled “Navigating the Workplace in the Age of AI” study in order to understand how AI is reshaping the world of work at all levels of the organization. Between July 10 to 24, 2023, 1,600 U.S. C-Suite and employees were surveyed to gain unique insight into how professionals are preparing for the age of AI. The results uncovered often conflicting views between workers and executives on the pace and impact of automation on their companies, jobs, and personal career advancement.


“Workplace Intelligence is much more than a research partner: they’re experts in breaking through the noise to tell stories that drive businesses forward. Our collaboration was pivotal in positioning our company at the forefront of one of the most important trends in the L&D market. Their deep data expertise and exceptional media instincts helped us launch one of our most successful enterprise campaigns, including phenomenal top-tier media coverage. We’re excited to continue to build on our success together.”
– Vice President of Corporate Communications, 2U

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  • 49% of CEOs believe most or all of their role should be automated or replaced by AI. 
  • 20% of workers think “most” or “all” of their role could be replaced by AI. 
  • 79% fear that if they don’t learn how to use AI, they’ll be unprepared for the future of work. 
  • 87% of the C-Suite say they’re struggling to find talent with AI skills, and 77% say AI is disrupting their business strategy.

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The study was featured in USA Today, Wall Street Journal, Fortune, Financial Times, Politico, INC (x2), CNBC (x3), Business Insider (x2), Forbes (x3), Newsweek, Fast Company, Yahoo! Finance, The Globe and Mail (x2), HR Executive, CFO Magazine, BenefitsPro, HR Brew (part of Morning Brew), Allwork Space, HRD, Investopedia, Campus Technology and Ragan.

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