Dan Schawbel

The Gen Y Vote Study for the 2012 Presidential Elections

Millennial Branding and Internships.com Release Study on the Gen Y Vote  15% more are voting in this election over 2008 and 58% will follow the election on social networks Boston, MA – October 4, 2012 – Millennial Branding, a Gen Y research and consulting firm and Internships.com, the world’s largest internship marketplace, today announced a new study

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Despite High Unemployment Gen Y is Optimistic

My previous post established the overall characteristics of Gen Y as that of wavering loyalty when it comes to today’s job market—a market that is particularly challenging for this generation. The national unemployment rate among young adults ages 18 to 29 was about 12.7 percent in August (over 4% higher than the national average), according to

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Why Companies Are Having Gen Y Retention Problems

Gen Y is typically identified as being a fickle and wavering group of individuals. Here today, gone tomorrow. On to the next job. Attributed to becoming bored, seeking enjoyment or following the road, Millennials are known for moving on. In fact, many of our studies show that millennials leave their corporations at the two-year mark.

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The Multi-Generational Job Search Study 2012

Millennial Branding and Beyond.com Release Study on the Multi-Generational Job Search Boomers on social media, Gen X favor job security and Gen Y are optimists Boston, MA and King of Prussia, PA  – September 24, 2012 – Millennial Branding, a Gen Y research and consulting firm and Beyond.com, The Career Network focused on helping people

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Case Study: PayScale

We worked with PayScale.com on the “Gen Y on the Job” study in order to find out the types of jobs Gen Y has, how much they are getting paid, the best cities and companies for them, and more. We started with a survey sample of 500,000 Gen Y workers, collected between July 2011 and July 2012.

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State of the Gen Y Worker Study

PayScale and Millennial Branding Release Study on the State of the Gen Y Worker Report examines the Gen Y worker across cities, companies, careers, college degrees, compensation and job skills  Seattle and Boston– August 21, 2012 – PayScale, Inc., the world’s leading provider of on-demand compensation data and software, and Millennial Branding, a Gen Y research

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